Lety.ai - The Infrastructure Behind AI Agencies | White-Label Platform | Product Hunt NEWAgent Builder v2 — launch in 30 seconds

Sell AI Agents Under Your Own Brand
Build, brand, and resell vertical AI agents — no building from scratch.

Package vertical AI agents and resell them to any industry across every channel with 600+ MCP integrations on one platform. Flat platform fee, and you keep 100% of client revenue.

1,000+ agencies. 2,000+ AI agents deployed. $2M+ billed through Lety. 15+ countries.
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K
Kalma Medspa · Lumi
Auto-responding · 1.2s avg
Live
52Bookings / wk
1.2sAvg reply
$2.4KMRR · client

How do you sell AI agents?

To sell AI agents, you package vertical AI assistants and resell them to other businesses for a recurring monthly fee — under your own brand, not from scratch. On Lety.ai, you pick a client's vertical, brand the agent, deploy it across every channel, and bill recurring through Stripe Connect. 1,000+ agencies sell AI this way.

What it takes

What it takes to sell AI agents.

Selling AI agents is one loop run for every client — build the agent for the vertical, brand it as yours, bill the client recurring, then sell to the next client without rebuilding. Lety.ai ships all four layers; you bring the client book.

01 · BUILD

Build it without coding. 46 niches out of the box.

Pick the client's vertical, write a one-sentence brief, and ship the agent across every channel. Lety.ai ships 12 verticals and 46 pre-built niches with proven prompts and MCP tools stitched in — no from-scratch dev, no engineers.

  • Verticals 12 industries with proven prompts and flows
  • Niches 46 pre-built sub-verticals — dental, restaurants, real estate, more
  • System prompt Lety writes it from one sentence — no playground
  • Knowledge base PDFs, URLs, Google Drive — indexed in seconds
Agent Builder · New agentauto-saved
1Industry
2Niche
3Brief
4Prompt
5Files
6Tools
7Deploy
Healthcare
6 niches
Real estate
5 niches
Legal
4 niches
Hospitality
3 niches
+
8 more verticals
Dental clinic
Intake, appointments, treatment Q&A
Medspa
Consultations, pricing, bookings
Wellness center
Memberships, class schedules, leads
Telehealth
Triage, symptom checker, follow-ups
1 more niche
Veterinary
GPT-4o
Claude 3.5
Gemini Pro
Llama 3
Medspa_Services_2026.pdf
1.2 MB · 24 pages · indexed
✓
kalma-health.com/treatments
48 pages · crawled · indexed
✓
FAQ_Treatments.docx
340 KB · 12 pages · indexed
✓
Pricing_Matrix.xlsx
Embedding 67%
+ Drop files or paste URL
Calendly
✓
Stripe
✓
HubSpot
✓
Gmail
✓
+
598 more via MCP
→
WhatsApp
Instagram
Web chat
Email
+
4 more channels
→
Agent live · earning on 4 channels
02 · BRAND

Sell it as your brand. Lety never appears.

Custom domain, your logo on every screen, zero Lety mentions. The client buys from your AI company, not from a reseller. Most operators finish brand setup in under an hour through a self-guided 7-step flow.

  • Custom domain app.youragency.com · SSL included
  • Your logo Dashboard, login, client portal — all your brand mark
  • Your company name The client signs in to your AI company, not to Lety
  • Lety branding No "powered by" badge. No links back to Lety. Ever.
🔒app.novaagencia.com
Agency name NovaAgencia
Domain app.novaagencia.com
Logo agency-logo.svg · uploaded
Lety branding Hidden ✓
NNovaAgencia Dr. Ramirez
Welcome back, Ramirez
Your AI receptionist handled 47 calls this week.
47
Calls handled
12
Appointments booked
$3.2K
Revenue attributed
Recent activity
Maria L. booked a consultation 2 min ago
Carlos R. asked about pricing 8 min ago
Ana P. confirmed her appointment 14 min ago
Luis M. requested a callback 23 min ago
← no Lety anywhere
03 · BILL

Bill recurring, not one-off. One invoice per client.

Subscription, token markup, MCP-call markup, and setup fees all bill the client automatically on a single invoice. Stripe Connect native — 135 currencies, instant payouts in 40+ countries. You keep the margin as client volume grows.

  • Four streams, one invoice Subscription, tokens, MCP and setup — consolidated automatically
  • Markup any LLM or MCP call Charge 3×, 5×, 10× your cost — per token or per call
  • Stripe Connect native 135 currencies · instant payouts · 40+ countries
  • Recurring by default The build pays once; the subscription pays every month
Billing — one invoice per client Auto-billed
K
Kalma Medspa
Invoice #100482
Stripe Connect
Subscription $1,500
Token markup 5× markup $90
MCP calls 3× markup $50
Setup fee $100
One invoice $0
04 · SCALE

Sell to the next client. One operator dashboard.

Multi-tenant from day one — every client runs in an isolated workspace with data, agents, and billing fully separated. Add the next client in minutes and operate all of them from one dashboard. Sell to 1 client or 1,000 on the same platform.

  • Multi-tenant from day one Every client isolated — data, agents and billing separated
  • One operator dashboard Every agent, client and revenue stream in a single view
  • Per-client analytics Conversations, resolutions and MRR tracked per workspace
  • Zero ops drag Lety.ai ships updates, security and infra — no backend team needed
SubaccountsLIVE
Subaccounts
0 clients·$0 MRR·+0 this week
Client
Plan
Status
MRR
KKalma Health
Growth
Active
$1,200/mo
LLuma Kitchen
Starter
Active
$600/mo
AAperture Goods
Pro
Active
$1,500/mo
FFerra Legal
Growth
Active
$1,300/mo
NNovaAgencia
Starter
Active
$950/mo
+Create subaccount
How it works

How to sell AI to your first client.

Six concrete steps from signup to a paying client. The difference from the from-scratch tutorials: every step ends with "do it on Lety.ai," not "build it" or "buy five more tools." Most operators sign the first contract inside the first week.

01
Step 1 · Vertical

Pick a vertical you can sell into.

Don't sell "AI" — sell "AI for dental clinics" or "AI for restaurants." Lety.ai's 12 verticals and 46 niches are pre-built, so you have a product to sell on day one instead of a generic pitch.

02
Step 2 · Brand

Brand it as your own AI company.

Point your domain, upload your logo, and enable Stripe Connect. The client never sees Lety. Most operators finish brand setup in under an hour — the first leg of the self-guided 7-step flow.

03
Step 3 · Build

Build the agent in minutes.

Write a one-sentence brief and Lety.ai generates the system prompt, indexes your files, connects the MCP tools, and deploys the agent across every channel in one click.

04
Step 4 · Pitch

Pitch the outcome, not the tech.

Sell the result — calls handled, leads qualified, orders taken — not "a chatbot." Demo the live agent under your own brand so the sales conversation closes against a working product, not a slide deck.

05
Step 5 · Charge

Charge a recurring monthly fee.

AI agents commonly sell for $300 to $5,000 per month per client. You pay Lety.ai a flat platform fee and keep the spread, while Stripe Connect handles the payout in 40+ countries.

06
Step 6 · Repeat

Sell to the next vertical.

Each new vertical is one more line in your sales deck. Lety.ai ships 12 verticals out of the box — pick the next niche, build the agent in an afternoon, and repeat from step 3 with a fresh client list.

What you can sell

What AI agents you can sell.

What you sell isn't "a chatbot" — it's an AI agent that does a job: booking appointments, qualifying leads, taking orders. Lety.ai ships pre-built agents across 12 verticals and 46 niches, so the catalogue of AI products to sell is ready on day one.

01 · Healthcare

AI appointment assistants for clinics

Sell booking and intake agents to dental, medspa, and healthcare clients that handle scheduling and patient questions across every channel.

02 · Restaurants

AI reservation and ordering agents

Sell reservation and ordering agents to restaurants and cafes that take bookings and orders 24/7 without adding front-desk staff.

03 · Real estate

AI lead-qualification agents for real estate

Sell lead-qualification and tour-booking agents to real-estate offices that qualify inbound interest and schedule showings around the clock.

04 · E-commerce

AI product-support agents for e-commerce

Sell product-support and order-tracking agents to online stores that answer pre-sale questions and resolve order status without a support team.

05 · Legal

AI intake agents for law firms

Sell intake and case-triage agents to law firms that capture matter details and route prospects before a lawyer ever picks up the phone.

06 · Automotive

AI sales and service agents for dealerships

Sell inbound-inquiry and service-scheduling agents to auto dealerships and repair shops that answer buyers, book test drives, and schedule service around the clock.

Internal teams at non-agency businesses also build on Lety.ai, though the platform is built and priced primarily for operators reselling AI agents under their own brand.

Revenue calculator

How much can you make selling AI agents?

Drag the sliders to project monthly revenue — active clients × monthly subscription per client. Lety.ai charges one flat platform fee, so the spread between platform cost and client price is yours. Subscription, token markup, and MCP markup stack into your projected MRR — no course, no upsell, just the math.

Your scenario

8clients
140
$800/ month
3002000
Projected MRR
$6,400/ month

Total monthly revenue across your clients, before pass-through usage costs.

Annual run-rate
$76,800
Revenue per client / year
$9,600

How AI sellers price their offer

Lety.ai charges one flat platform fee. You invoice each client at whatever the market supports — commonly $300 to $5,000 per month through subscription and markup fees. Add more clients within your plan and your unit economics improve.

  • Lety bills you a flat platform fee each month — see Pricing for current tiers.
  • AI agents commonly sell for $300 to $5,000 per month per client through subscription and markup fees.
  • Pass-through usage (LLM tokens, WhatsApp sessions) is billed at vendor cost — Lety adds no markup. Assumes average usage of ~$45 in LLM tokens and ~$25 in MCP calls per client per month.
See all plans
Comparison

Sell on a platform vs build and sell from scratch.

Most paths to selling AI agents are either building the whole stack from scratch — months of dev, no billing rail, no white-label — or listing on a marketplace where the platform owns the buyer and takes a cut. Lety.ai collapses both into a single platform fee, with multi-channel, multi-tenant, and Stripe Connect billing already wired.

Sell under your own brand

  • Lety.ai platform ✓ Yes
  • Build from scratch (DIY) ~ Partial
  • List on a marketplace − No

Multi-channel (chat + WhatsApp)

  • Lety.ai platform ✓ Yes
  • Build from scratch (DIY) ~ Need 3-4 vendors
  • List on a marketplace ~ Depends on listing

Recurring billing built in

  • Lety.ai platform ✓ Yes
  • Build from scratch (DIY) − No
  • List on a marketplace − No

Multi-tenant client workspaces

  • Lety.ai platform ✓ Yes
  • Build from scratch (DIY) − No
  • List on a marketplace − No

Pre-built sellable products

  • Lety.ai platform ✓ 12 verticals · 46 niches
  • Build from scratch (DIY) − No
  • List on a marketplace ~ Partial

Stripe Connect payouts

  • Lety.ai platform ✓ Yes
  • Build from scratch (DIY) ~ Manual
  • List on a marketplace ~ Platform takes a cut

Time to first sale

  • Lety.ai platform ✓ Days
  • Build from scratch (DIY) − Months
  • List on a marketplace ~ Varies

You own the client relationship

  • Lety.ai platform ✓ Yes
  • Build from scratch (DIY) ✓ Yes
  • List on a marketplace − No

Rows are pillar-level verdicts (Yes / Partial / No), not per-vendor feature audits. The build-from-scratch column reflects the DIY toolkit promoted across how-to tutorials; the marketplace column reflects the directory/listing model where the platform owns the buyer and takes a cut. Each seller should verify the right fit for their own build.

Proof

Built by founders who sold AI agents before they built the platform.

Lety was the AI agency that deployed agents for businesses ranging from local SMBs to global brands like KIA and Papa John's, then built the platform to let other operators do the same. Today the team operates across the US and LATAM, and Lety.ai is the revenue layer behind 1,000+ agencies selling AI in 15+ countries.

0+
Agencies building on Lety
0+
AI agents deployed by our clients
$0M+
Billed to agencies through Lety
0+
Countries with active billing
The mistake most people make selling AI agents is selling one-off custom builds — the build pays once, then you're chasing the next project. We built Lety.ai so a seller bills recurring from the first client: subscription, token markup, MCP markup, and setup on one invoice. That's the difference between a side hustle and a business.
Christian Gómez Founder & CEO, Lety.ai
Pricing

14-day free trial. Scale when you earn.

No per-seat fees. No usage gotchas. One flat rate — keep every dollar your agency bills.

No setup fees. No per-seat charges. Cancel anytime — your clients and data stay yours.

Frequently Asked

Selling AI agents: FAQ.

You package vertical AI agents and resell them to other businesses for a recurring monthly fee, under your own brand. On Lety.ai you pick a client's vertical, brand the agent, deploy across every channel, and bill recurring through Stripe Connect. 1,000+ agencies sell AI this way.

Pick a vertical you understand, brand the platform with your logo and domain, build the agent from a one-sentence brief, and demo it live under your own brand. Then charge a recurring monthly fee through Stripe Connect. Most operators on Lety.ai sign the first contract inside the first week.

Inside Lety.ai, AI agents commonly sell for $300 to $5,000 per month per client, billed as a recurring subscription rather than a one-time build. The exact price depends on the vertical and the outcome the agent delivers. On Lety.ai you keep the spread between your flat platform fee and what the client pays.

In Lety.ai, you can package as many agents as the market supports inside a subscription fee, the common range is $300 to $5,000 /mo in recurring client revenue. Your total depends on client count and pricing — the revenue calculator on the Lety.ai home lets you model your own number across subscription, token markup, and MCP markup.

The "30% rule" is a common pricing heuristic — price an AI solution at roughly 30% of the cost of the human work it replaces, so the client saves money and you keep a healthy margin. It's a rule of thumb, not a formula. On Lety.ai the revenue calculator lets you model real numbers instead of guessing.

Booking agents for clinics, reservation and ordering agents for restaurants, lead-qualification agents for real estate, support agents for e-commerce, intake agents for law firms, and sales and service agents for auto dealerships. Lety.ai ships 12 verticals and 46 pre-built niches, so you have a catalogue of products on day one.

No. Lety.ai is a no-code platform — you write a one-sentence brief and the system generates the prompt, indexes your knowledge base with resources provided, and connects the MCP tools your client's vertical uses. Deployment across every channel is handled through simple clicks. No engineers required.

Sell AI agents. A chatbot answers questions; an agent does a job — booking the appointment, qualifying the lead, taking the order. The outcome is what the client pays for, and it commands a higher recurring fee. See the AI reseller program for a partner-style way to package and sell them.

A marketplace lists your agent in a public directory and owns the buyer relationship. On Lety.ai you run your own branded business: the client buys from your AI company, you set the price, you own the relationship, and you bill recurring through Stripe Connect. It's a business you own, not a listing.

Still have questions?

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Get started

Start selling AI agents this week.

Start free on Lety.ai. The self-guided 7-step setup walks you through brand, custom domain, Stripe Connect, and your first client deployment in a single session — so your first paying contract can be signed within the week.

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